Summer Hiring Campaign - KMW Outreach
Digital Content Coordinator

As the Digital Content Coordinator, I managed the creation of a Summer Hiring Campaign for our client, KMW Outreach. I collaborated with the business owner to design a marketing campaign that would educate business owners on the importance of hiring new workers and providing them with adequate First Aid and Safety training.

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I designed graphics and wrote copy for the social media accounts to reach a wide audience. Additionally, I created blog posts and published newsletters to correspond with the campaign and drive activity to the website.

Guides' Own

Podcast Host

Guides' Own is the unofficial Guiding podcast that I host with my Guiding friend, Taryn.

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In my role as co-host, I conduct research and collaborate with Taryn and our producer Jake in the recording of weekly podcast episodes on the topic of Girl Guides, its history and future, and how it affects us.

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Additionally, I have been responsible for the website design, writing and editing blog posts, designing the podcast logo, and social media management.

845 St. Clair

WEBSITE DESIGNER

As the website designer for this project, I was responsible for creating a digital space in which the tenants and landlord of 845 St. Clair  could communicate and share information seamlessly. I collaborated with the landlord and project manager to present content in a clean space and create a positive experience for the users.

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My process began in a meeting with the project manager, where we discussed the scope of the project, as well as the criteria and milestones. From that point I developed wireframes and edited copy for the site. I generated the website with Wix, converting the low-fi designs and content into an active webpage.

Stretch into Winter

BLOG & CONTENT EDITOR

Stretch Into Winter is a blog post featured on the Stepping Stone Orthotics blog, which is home to Canadian Certified Pedorthist C. Ped (C), Shannon Bunnett.

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This project began with capturing video and photo

content for the blog post, as well as collaborating

with Shannon to plan the post content. I was

responsible for editing the visual and written

content as well, which I built and designed into the

post using Webflow. Additionally, I created a similar

layout in Constant Contact which I then sent to 

Shannon's clients directly.

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This post, among many others, are projects that I managed as the blog and content editor for the Stepping Stone blog.

IronMom Health Coaching

WEBSITE DESIGNER

As the website designer for the IronMom Health Coaching website, I created a digital platform for small-business owner, Andrea Good. I collaborated with her to develop a website which would give her the ability to advertise the business and services she provides.

I scheduled meetings with the client, communicated with her to determine her needs and design expectations, and developed a project timeline. Additionally, I designed wireframes and collected copy and visual content before creating the site in Wix. My process was iterative, which allowed for changes to be made upon consultation with the client.